New Campaign Aims to Prevent Opioid Misuse and Abuse

The Starts with One campaign is designed to inform and educate young adults, their parents, and older adults about the dangers of prescription drug misuse and the importance of safe storage, use, and disposal.

The messages focus on increasing awareness about appropriate use, safe storage, and appropriate disposal of prescription opioids.  All messages drive the audience to the new campaign website www.GetTheFactsRx.com where they can go to learn more about opioids, prevention, and resources for those in need of help.  Additionally, the site has a full partner toolkit with all developed media available for download and use free of charge.  The toolkit contains: TV spots, Posters, web-based media, transit ads, billboards (both digital and traditional), ready-use print ads, Radio ads, Rack Cards, Fact sheets and more!

This campaign is funded by the Washington State Department of Social and Health Services (DSHS).

If you have any questions about the campaign, please contact Billy Reamer at reamew@dshs.wa.gov.

 


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